North Star Strategy SessionUnderstand
We learn what you sell and who buys it, then audit your site, rankings, competitors and the searches that matter for your business.
B2B SEO services Get found by the buyers searching for what you sell.
We help the right buyers find your business in Google. That means a technically sound website, pages that answer real search questions, useful content and links from places that matter.
Research, technical fixes, writing, publishing and reporting are all handled by one senior team, so SEO actually gets done instead of sitting in an audit document.
Search traffic that turns into conversations.
Good SEO brings in people who are already looking for what you do. Over time, it becomes one of the most reliable and cost-effective lead sources a business can have.
Ranking for searches that matter
You show up for the problems, services and comparisons your buyers search for, not vanity keywords nobody buys from.
A website Google can read easily
Crawling, indexing, speed and structure are all in good shape, so your best pages get the visibility they deserve.
Pages that answer the question
Service and content pages match what the searcher wants, then give them a clear next step.
Authority that keeps building
Useful content and quality links make your site more trusted month after month.
Reporting you can follow
You can see rankings, traffic and, most importantly, the leads organic search brings in.
The result
A search presence that compounds, bringing in buyers long after the work is published.
What’s included
Everything your SEO needs to keep moving.
We handle SEO across technical, on-page, content and authority work, and we do the work rather than just recommend it.
Included
- SEO audits
- Competitor and gap analysis
- Keyword and topic research
- Search-intent mapping
- SEO roadmaps
- Technical SEO fixes
- Crawling and indexing checks
- Site structure and navigation
- Page speed and Core Web Vitals
- Mobile usability
- Schema markup
- XML sitemaps and robots.txt
- Redirects and broken links
- Website migration SEO
- Title tags and meta descriptions
- On-page optimisation
- Service and solution page SEO
- Landing page SEO
- Internal linking
- Content planning and calendars
- Blog and article writing
- Content refreshes and consolidation
- Comparison and alternative pages
- Link building
- Digital PR
- Local SEO
- Google Business Profile
- Google Search Console setup
- GA4 organic reporting
- Rank tracking
- Monthly SEO reporting
We focus SEO effort on the pages and topics most likely to bring in qualified buyers for your business.
Our approach
Four things that move rankings.
SEO is not one task. It is four kinds of work that support each other. We look at all four, then put effort where it will make the biggest difference first.
Technical health
A fast, crawlable, well-structured site that Google can read and trust.
Pages that match intent
Service, solution and landing pages written for the way buyers actually search.
Content worth finding
Articles, guides and comparisons that answer real questions and point to your services.
Authority and links
Mentions and links from relevant, trusted sites that tell Google you are worth ranking.
Want AI assistants to recommend you too? Good SEO is the foundation of good GEO, and we do both.
SEO works better with good content and a good website.
Rankings depend on the pages, the content and the reputation behind them. The same Growth Experts team can handle all of it as part of one plan.
How we work together
We find the biggest opportunities, then do the work.
SEO becomes part of your wider Growth Experts plan. We fix what is holding you back, then build steadily from there.
1
Roadmap included in the first growth planPrioritise
We build an SEO roadmap that puts quick technical wins and high-value pages first, then plans content and authority work.
Execution begins as priorities are approvedFix and create
We make the technical fixes, optimise and rewrite key pages, write new content and start building links.
Ongoing through weekly meetings and BasecampLearn and improve
We track rankings, traffic and leads, review what is working and adjust the plan every month.
How we work
One senior team
The people who plan your SEO also write the content, fix the site and build the links. No handoff between an SEO consultant and a separate content team.
One clear plan
SEO sits alongside your website, content, GEO and paid ads, so the pages you rank also convert.
One monthly fee
SEO is included in the Growth Experts engagement. No separate retainer, and no extra invoice for each article or technical fix.
A clear weekly rhythm
We meet weekly, manage the work in Basecamp and report on the numbers that matter to the business.
Questions people ask about SEO.
Technical fixes and improvements to existing pages can show results within weeks. New content and authority building usually take a few months to build momentum. SEO compounds, so the results tend to grow the longer it runs.
Let’s get you found by the right buyers.
We’ll plan and deliver your SEO as part of your wider growth marketing plan.