Email marketing and newsletter services For businesses with something worth saying.

We create newsletters, campaigns, nurture emails and automations that keep your business visible, support sales and give customers a reason to stay engaged.

From strategy and ideas to writing, design, setup, sending and reporting, it’s all handled by one senior team.

Talk to us about email marketing →

Email your team can rely on.

Great email marketing should not depend on somebody finding time to write the next newsletter. There is a clear plan, the work gets sent consistently and every email has a reason to exist.

  1. Consistent newsletters and campaigns

    Newsletters and email campaigns are planned ahead, created on time and sent often enough to keep your business visible.

  2. Email copy that sounds like you

    Every email sounds like it came from your business: clear, informed and human, even when our team has done the work behind it.

  3. More relevant emails

    Prospects, customers and past clients receive emails that reflect what they need and where they are in the relationship.

  4. Email follow-up that supports sales

    Important actions lead to a sensible next step, whether that is another email, a useful resource or a conversation with your sales team.

  5. Email marketing that keeps improving

    We use performance, replies and customer behaviour to decide what to repeat, change or stop.

The result is email marketing that gets done consistently, supports sales and keeps your business relevant to the people you want to reach.

What’s included

Everything you need to run email marketing properly.

We handle your email marketing from start to finish, including the strategy, planning, writing, design, setup, sending and ongoing improvement.

Included

  • Email marketing strategy
  • Audience and lifecycle planning
  • Newsletter and campaign calendars
  • Topic and angle development
  • Platform and workflow recommendations
  • Newsletter planning and creation
  • Campaign email copy and design
  • Product, event and offer emails
  • Re-engagement campaigns
  • Reusable campaign formats
  • Lead nurture sequences
  • Customer onboarding emails
  • Lifecycle and retention email
  • Follow-up sequences
  • One-to-one sales and customer templates
  • Platform setup and improvement
  • Audience segmentation
  • CRM and email integration
  • Trigger and automation setup
  • List management and hygiene
  • Email voice and style development
  • Copywriting and editing
  • Subject lines and preview text
  • Calls to action
  • Content repurposing for email
  • Deliverability checks
  • A/B testing
  • Performance reporting
  • Content and sequence reviews
  • Ongoing optimisation recommendations

We build the right mix of newsletters, campaigns, automations and email marketing support around your audience, business goals and existing setup.

Talk to us about email marketing →

We can work with the email platform you already use.

We will see what your current platform can do and improve the setup where needed. If you are starting fresh or need a better fit, we will recommend a tool that suits your goals, data and team.

We have hands-on experience with dedicated email marketing platforms, newsletter tools and CRMs with email built in.

Using something else? Ask us. There is a good chance we can work with it.

We understand your business, set the priorities and get to work.

Email marketing becomes part of your wider Growth Experts plan. We use a clear process, then prioritise the work around your audience, your current setup and what the business needs to achieve.

North Star Strategy SessionUnderstand

We learn how your business sells, who you need to reach and what role email marketing should play. We also review your platform, lists, existing automations and the emails you are already sending.

1
Priorities included in the first growth planPrioritise

We decide what will make the biggest difference first. That may be establishing a newsletter rhythm, building a nurture sequence, improving segmentation or strengthening the follow-up between marketing and sales.

2
Execution begins as priorities are approvedCreate and launch

We write, design, build, test and send the work. Your team provides the business context and approves the message. We handle everything needed to get it done.

3
Ongoing through weekly meetings and BasecampLearn and improve

We review performance, replies, conversions and movement through the customer journey. Then we decide what to repeat, improve or stop.

4

How we work

  1. One senior team

    The people helping to make the decisions also deliver the work. You are not briefing an account manager who passes everything to somebody else.

  2. One clear plan

    Email marketing sits alongside your content, website, CRM, campaigns and sales activity, so the right work happens in the right order.

  3. One monthly fee

    Strategy and execution are included in the Growth Experts engagement. You do not need a new proposal every time an email requires a landing page, form update or CRM workflow.

  4. A clear weekly rhythm

    We meet weekly, manage the work in Basecamp and keep you close to the important decisions without making you responsible for chasing delivery.

Questions people ask before handing us the send button.

We can handle the full email marketing process: planning, writing, editing, design, building, testing, sending and reporting. If your internal team wants to own part of the work, we can divide responsibilities clearly and work alongside them.

Let’s make email marketing one of the strongest parts of your business.

We’ll plan, create, send and improve it, all as part of your wider growth marketing plan.

Book a discovery call →